Pro Bono Immigration Initiative

RISE Foundation Site Rebuild

A focused WordPress redesign that brought the foundation's website in line with updated branding, messaging, and organizational goals.

Services

UI/UX Design, WordPress Development, Content Migration, Website Support

Platform

WordPress CMS

Ongoing

Website Management

I’m incredibly proud of this milestone for RISE. This new website represents more than a refresh—it reflects how far we’ve come and where we’re headed. Every step forward strengthens our ability to serve, to connect, and to expand our impact. Grateful to everyone who has been a part of this journey

— Nancy Sandifer Barillaro, Executive Director, RISE

A Straightforward Website Refresh

The RISE Foundation is an immigration-focused pro bono initiative.

Their existing WordPress website had been built from a customized Elementor template. It provided a workable starting point, but responsiveness issues had developed across tablet and mobile layouts.

More importantly, the organization itself had evolved. Its name, messaging, and focus had shifted, and the website needed to catch up.

A Cleaner Foundation

This wasn’t a project that needed to be overcomplicated.

The goal was to create a faster, cleaner website that reflected RISE’s updated branding and clearly communicated its mission, giving, impact, volunteer opportunities, and news.

I rebuilt the site using Bricks for greater control over the design and responsive behavior, refreshed the existing visual direction, migrated the content, and improved the site’s structure across desktop, tablet, and mobile.

The rebuild also made ongoing publishing easier. Previously, news content had been manually created in Elementor without a proper archive. The updated site provides a more structured way to publish and manage new content.

The finished website includes a streamlined responsive design, easier content management, and structured backend management for information such as board and team members.

I continue to manage the website for RISE, handling maintenance, security, updates, and ongoing content edits.

At a Glance

Starting Point

The existing Elementor website had outdated messaging, inconsistent branding, and responsive issues across the site.

Primary Objective

Create a faster, clearer website that communicates the mission and makes news and organizational updates easier to publish.

Outcome

A more cohesive, faster-loading website that is easier for the organization to maintain and update.

Frame 1
EZ Smith, WordPress designer and developer at 397 Digital

Let’s figure out what your website needs next.

You don’t need to have the entire project mapped out. Tell me what you’re trying to accomplish, what isn’t working, or where you need help. I’ll help you make sense of the options and find the right next step.

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